Craig Gilbert over at the Milwaukee Journal Sentinel pretty much confirmed the stereotypes on the linkage between one’s news and TV watching patterns and one’s politics. According to data from National Media, we in the Milwaukee area are, for the most part, very divided in what occupies both our source of information and their entertainment options. I’ll make you go read Gilbert’s analysis for the full story, but I’ll give you a taste of the TV sports split:
- Packer fans, and football fans in general, tend to be somewhat Republican, though Badger football fans are split down the middle.
- While Brewer fans are pretty much split down the middle, those who care enough to watch the World Series are even more more Republican than football fans.
- Bucks fans, and basketball fans in general, tend to be Democratic. Two oddities on that front: Badger basketball fans were slightly Republican (and indeed more so than Badger football fans), and while NBA playoff viewers were quite Democratic, NBA finals viewers were only somewhat Democratic.
One more thing – the partisan skew between those who depend most on newspapers for news (the most-Democratic among 7 Midwest media markets reviewed by National Media) and those who depend most on radio for news (the 2nd-most-Republican among the same 7 Midwest media markets) is striking.